Privacy policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from shop.crytek.com - the “Site”).

WHO WE ARE 

The controller of this Site in terms of the General Data Protection Regulation (“GDPR”) is: 

Crytek GmbH, Hugo-Junkers-Strasse 3, 60386 Frankfurt am Main, Germany, info@crytek.de

PERSONAL INFORMATION WE COLLECT 

We collect the following personal data from you: 

Device Information: 

- Information about the web browser you’re using 

- IP address 

- Time zone 

- Information on cookies/apps that are in use by your browser. 

- Information on web products or pages that you view. 

- Information regarding redirects/which website or search terms referred you to the website. 

- Activity information, including online time, clickpaths, and how you interact with the website. 

We refer to this information collectively as “Device information”. 

We collect Device Information using the following technologies: 

-“Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org. 

- “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps. 

- “Web beacons”, “tags”, and “pixels” are electronic files used to record information about how you browse the Site.

How we use Device information 

Certain Device Information are necessary to access our website. We also use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising/retargeting campaigns). We regard those interests as legitimate interest under Art. 6 (1) lit. f GDPR. 

Order information 

- Email address 

- Full name 

- Payment information (credit card numbers, email address, Paypal email address/phone number). 

- Billing address 

- Shipping address 

We refer to this information collectively as “Order Information”. Order information is gathered when you make, or attempt to make a purchase through the Site.

How we use Order information 

The order information gathered from you is primarily gathered as it is necessary to fulfill our contract(s) with you (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). The legal basis is the fulfillment of the contractual obligations(Art. 6 (1) lit. b GDPR). 

If you order a product/service your Email address may also be used in order to contact you in the case of future deals/sales, in the form of emails/newsletters, and is a legitimate interest under Art. 6 (1) lit. f GDPR. You are entitled to object against the usage of your data for advertisement purposes at any time by sending an email to shop@crytek.com. 

Order information such as your Billing address, shipping address and payment information may be used to screen our orders for the potential risk of fraud, as a legitimate interest under Art. 6 (1) lit. f GDPR. 

Your Order information may collectively be used, when in line with the preferences you have shared with us, to provide you with information or advertising relating to our products, under Art. 6 (1) lit. a GDPR. 

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.

HOW DO WE USE YOUR PERSONAL INFORMATION?

SHARING YOUR PERSONAL INFORMATION / Web Analytics 

Google Analytics 

We use Google Analytics, a web analytics service provided by Google, Inc. Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"). Google Analytics uses "cookies", which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the United States. Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google's behalf. Google will not associate your IP address with any other data held by Google. You may refuse the use of cookies by selecting the appropriate settings on your browser, however, please note that if you do this you may not be able to use the full functionality of this website. By using this website, you consent to the processing of data about you by Google in the manner and for the purposes set out above. 

You may also prevent Google Analytics from collecting and storing your information by downloading and installing the Google Analytics Opt-out Browser Add-On under the following link https://tools.google.com/dlpage/gaoptout?hl=en. https://tools.google.com/dlpage/gaoptout. 

You can also disable Google Analytics tracking by clicking here

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

Behavioral Advertising

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

We use the pixel from Facebook Inc on our website. 

This allows user behavior to be tracked after they have been redirected to the provider’s website by clicking on a Facebook ad. This enables us to measure the effectiveness of Facebook ads for statistical and market research purposes. The data collected in this way is anonymous to us, i.e. we do not see the personal data of individual users. However, this data is stored and processed by Facebook, which is why we are informing you, based on our knowledge of the situation. 

You can opt out of targeted advertising by using the links below: 

- Facebook: https://www.facebook.com/settings/?tab=ads 

- Google: https://www.google.com/settings/ads/anonymous 

- Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.

DO NOT TRACK 

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

YOUR RIGHTS 

You have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted or transmit the data to another controller. If you would like to exercise these rights, please contact us through the contact information below. 

As a European resident, you also have the right to complain to the competent data protection authorities. 

Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.

DATA RETENTION 

When you place an order through the Site, we will maintain your Order Information for our records as long as this data is necessary to fulfill the purpose for which it was collected and/or as long as we are obliged by law.

CHANGES 

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

MINORS 

The Site is not intended for individuals under the age of 18.

CONTACT US 

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e‑mail at privacy@crytek.com or by mail using the details provided below:

Data Protection Officer 

Crytek GmbH, Hugo-Junkers-Strasse 3, 60386 Frankfurt am Main, Germany 

privacy@crytek.com